I have read and understand the CONFLUX ECOSYSTEM GRANTS OVERVIEW, and determined that my proposal is best for the Growth Grants stream (YES).
I understand that the Conflux Growth Grants are subject to a No Sale Rule, and I have read the terms of this rule (YES).
I understand that I will be required to provide additional KYC information to the Conflux Foundation to receive this grant (YES).
I understand that I will be required to follow public grant reporting requirements (YES).
Name of your project - Solaire
Are you an incorporated startup? - Yes, Delaware C Corp
Links to the project’s webpage, DApp, project social handles, and chat groups.
Website - https://www.mysolaire.xyz
Twitter - https://twitter.com/Solaire_Web3
LinkedIn - https://www.linkedin.com/company/mysolaire/
Instagram - https://www.instagram.com/solaire_official_/
What is your Conflux eSpace recipient wallet address for the grant?
Vivien Zhang - Founder & CEO - New York, USA
Everything with a focus on Product Vision & Business Development
15 years of management experience in Merchandising and Marketing in Luxury Fashion at brands including Tiffany & Co. and Harry Winston. Previously generated over $50M in revenue building new business units and grew revenue 10X at a startup in 2 years. Imperial College London - MBA
Graduate of the Farfetch/Outlier Ventures Dream Assembly Base Camp Acclerator
Raven Sun - CTO - Toronto, Canada
Everything tech-related including Product Development, Coding & Dev team management
A serial entrepreneur who has built and led dev teams at a number of DeFi & GameFi projects.
Experienced 0-1 technical builder with expertise in Blockchain, AI and Cloud Computing. University of Toronto - BS in Computer Science
TOTAL BUDGET AND FUNDING TIER
Grant Tier: Tier 2
Grant Size: $15K
Justification: Building the first EVM consumer wallet on Conflux with localization 1) Chinese translation, local user feature upgrade + WeChat plug-in; 2) onboarding new users into the Conflux ecosystem via local commerce activities; 3) bring existing non-Chinese users into the Chinese market and Conflux ecosystem
Solaire provides the new Web3 commerce infrastructure to connect and automate the consumer sector across fashion, sports, entertainment and culture. The Solaire Consumer CRM Wallet infrastructure offers an AA MPC wallet for new users or provides the consumer layer on existing wallets (eg: meta-mask). The consumer functions includes the most prudent areas in retail and e-retailing, including product digital passport, sustainability, authenticity, community building, circularity and personalization/memorabilia.
Our product is B2B2C with a SaaS B2B business model. We have onboarded 10+ SME brands across fashion and entertainment, and will soon expand into sports and CPG. Notable clients include BAYC, WOW, Vivienne Tam (fashion), Lil Durk (entertainment) & All Blacks (sports). For secondary trading, we will be providing white label API to secondary marketplaces.
Value Proposition -
- Web3 commerce infrastructure - providing interoperability by adding the consumer layer to existing wallets connecting Web2 and Web3 and consolidate wallets for users
- User-friendly - removing all Web3 frictions and providing the best user experience
- Business-savvy - creating the best on-chain commerce tool kit enabling brands/creators/IPs with revenue increase and better business intelligence
- Ecosystem - cultivating a complete commerce ecosystem on Web3
- Direct to brands - sports teams, fashion brands, entertainment IPs & CPG brands
- Partner with Marketing & Web3 advisories
- Integrate with upstream partners - authentication/digital passport/memorabilia companies
- Ecosystem partners - ticketing, loyalty platform integration
Arianee - a CRM wallet that provides authenticity and CRM functions for luxury fashion brands. It is a closed consumer platform that is only available to primary product owners, and there is no liquidity between wallets.
Solaire is an open infrastructure layer, where we not only work with existing wallets, but also compatible with existing protocols across various sectors ranging from fashion, sports, entertainment, art and CPG.
AA MPC wallet running on EVM; phygital protocol that connects physical with digital; white label API & SDK capability; seamless eCommerce/POS integration; wallet-to-wallet secondary trading
15+ brands onboarded with a number of enterprise clients the pipeline. See our instagram and twitter account for client announcement. Here is some of our work in the news. (Solaire’s former name is The Spot Room)
Stage of the project:
post-launch, seed stage. product v2.0 in the works.
Solaire will provide the first EVM consumer wallet to support the commerce ecosystem, linking the east to the west. The wallet will connect product digital passport, social functions, personalization, ticketing, loyalty, POAP and resale, enabling more users to participate the Chinese commerce system on-chain.
This grant will help to offset some of the development cost to build, integrate our wallet with the Conflux ecosystem, as well as the localization of our wallet interface (translation to Chinese, WeChat integration). It will also help to fund the first market activation with a well-known American fashion designer whose collaboration with a Chinese fashion brand will be launched in December, where we will enable new wallet creations to own/purchase products on Conflux.
Beta test the product with one client, exact client TBD as we are working with a number of potential clients, TBD who would be the first one to launch.
Example of the launch - launch a phygital fashion collection where each item sold comes with an NFT. Solaire creates a wallet for each customer to receive and interact with the NFT for content and perks.
Launch with a few pilot use cases ranging from fashion, media & CPG
Potential clients include the following -
- an international fashion brand with global outreach. Est. client base in China is 300K+
- live event producer with 10K average attendants per event
- Magazine publishers with 100K+ monthly distributions
- Wine & Liquor clubs with monthly active members of 200+
- Streetwear brands with est. client base of 100K+
We will tap into our clients’ existing user base and bring them into Web3 seamlessly.
Objective 1 - beta test the product on Conflux with a pilot client
Objective 2 - best test with a few clients to prove different use cases
Objective 3 - identify/connect with Conflux ecosystem partners to onboard more users
Milestone 1 - beta test with first client to launch a collection on Conflux with NFT - $10,000 (by December 2023)
Milestone 2 - identify/connect with Conflux ecosystem partners - $5,000 ( by 2024)
We have an extensive expansion plan for the Chinese market in areas including wine & spirits, fashion, sports and entertainment. We will be cultivating a local wallet user base, connecting different areas of consumer activities, bridging east and west on EVM, and scale quickly.